ICO & Token Generation Audience Development Marketing
Source oneQube by Peter Bordes
360-degree audience development and marketing strategies are mission critical to get your brand above the noise as blockchain proliferation accelerates, and the number of companies looking to launch ICO's and Tokens grows exponentially.
Blockchain companies need customized, multifaceted programs, and the ability to execute simultaneously across all organic and paid channels in order to compete effectively for market share. We have developed a proprietary data-driven audience automation software stack for ICO and token generation event (TGE) marketing, and a team of audience architect specialists who are obsessed with developing powerful highly engaged audiences for our partners. Not just for their launch, but for the full life cycle from ICO/TGE launch to post-event to build brand awareness, platform adoption and visibility in their cryptocurrency and token markets.
The cryptocurrency space is becoming exponentially more competitive. In order to have a successful token launch, projects have to communicate their value proposition and connect to relevant audiences at scale. Having a technology partner that has the necessary tools and ability to identify, communicate and engage with token buyers significantly impacts our partner's ability to deliver their message at the right time, right place and right method to their target market.
Launch a Successful ICO / TGE by leveraging our Audience Development and Engagement Platform
The blockchain space is in its nascent days and many of the marketing tactics deployed in other industries are not effective. The use of antiquated siloed mass marketing tactics are ineffective compared to the hub and spoke ecosystem approach developed by oneQube. For instance, when looking at any given ICO / TGE, a company cannot expect to effectively rank their keywords in a timely enough fashion to achieve the desired result. If they are not leveraging and syncing all channels simultaneously to accelerate their keyword ranking trajectory.
OneQube focuses on driving direct and measurable results for our partners. We use a combination of Organic Audience Development, Paid Social Media, Organic Community Management, Email Nurturing, Community Activation, Content and Social Amplification to drive interested parties to their website to learn more about their project and drive conversions.
Establishing trust and credibility within your community and potential users of the platform is key to a successful token generation event. Together with our clients, we put great effort into building trust with the audience. Creating a highly engaged passionate audience, and enabling our partners to harness the powerful collective network effect of that audience.
We leverage our network of thought leaders and add additional exposure through networking our partners with advisors and business development relationships to help our customers build their business, increase their visibility, reach their target token buyers and successfully convey their message.
oneQube ensures our clients build the reputation and awareness for their token to have the most successful project launch. As well as developing and executing a post-event marketing strategy to build their business and cryptocurrency markets.
Fintech Chamber in Uruguay to Propose Crypto Regulations
TheTokener recently reported about the hardships South America’s crypto community is facing. This region of the world is desperately seeking for certain regulations. There will be a lot of potential for Fintech companies and crypto-related businesses in South America as people are beginning to realize new opportunities that might arise from these innovations. In the midst of confusing banks and governments actions towards crypto space, Uruguay might bring new regulations that could serve as a spark for other countries to regulate their crypto space, creating one fully regulated crypto market consisting of all South American countries.
New Uruguay Regulations
As BNamericas reports, fintech chamber in Uruguay is about to form a special committee which will have a task to propose certain cryptocurrency regulations in the country. This committee should work with the authorities in the area of laws in order to find the best solution for growing crypto community.
Sebastian Olivera, Uruguay fintech chamber founder, and their former president stated that new cryptocurrency drafts will need to pass through established institutional channels. Olivera also said that they realize that there cannot be any activity developed outside of the reach of the regulatory sphere, especially regarding...
PlayChip Universal Gaming Currency ICO Review
PlayCip is a new fantasy sports ICO with a freemium model.
The PlayChip™ is brought to you by the team behind PlayUp and will be the exclusive gaming token of some of the world’s leading gaming operators with a combined user base of over 500,000 and an annual turnover exceeding US$430 million in 2018 alone – and we are just getting started.
Fantasy sports are now ubiquitous and every year more aspects of sports are being worked into the competitive oeuvre. For many players, the more complex the game, the better. But, for some more novice players, they just want an easy and user-friendly experience. Playup Limited is an Australian-based daily sports experience that is free to play but still rewards winners with prize money.
The company has amassed a following of over 500,000 users from 70 countries across 6 sports like basketball, football, hockey, cricket, and soccer. Playup will generate more than $200 million in turnover this year. Furthermore, Playup has enjoyed a lot of success in India. Already, PlayUp is one of the 10 most trafficked sports websites in India and ranked #1 in dwell time and #2 in bounce rate. The company has done exceedingly well in other emerging markets as well, so in order to continue their expansion, the company has launched an ICO with their ERC20 token, the PlayChip.
The PlayChip, built on the Ethereum blockchain, incentivizes fantasy sports and uses the “freemium” to “premium” model to build out their already growing user base. According to the company, PlayChips are distributed to our users in a process called activity-based ‘mining’ i.e. the PlayChips we...
A Japanese Village Is Planning Its ICO
A small Japanese village is turning to cryptocurrencies in an effort to bolster its economy.
Nishiawakura – a village of approximately 1,500 people in the Okayama prefecture in Japan – revealed its plan last week to launch a regional initial coin offering as a way to secure funding. The municipality, in particular, relies on forestry to support its economy - about 95 percent of the town is made up of forest area, according to the village's official announcement.
Nishiawakura Coin (NAC) will be issued by Nishiawakura's Token Economy Association. While the launch date has not yet been released, some details about the coin can be found on its official website.
The village launched the...
Accounting Blockchain (TAB) Token Sale
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The future of accounting, saving businesses billions and sparing the individual sole reliance on expensive accountants.Integrating blockchain into the industry streamlining the supply chain, saving money to businesses, and moving towards a healthier economy away from the risk of fraud and away from present gross accounting inefficiencies.
Owning TAB tokens gives access to three solutions to 3 problems in dire need...
The ICO Rating and Voting of CoinMarketPlus
The market of ICO initial coin offering is highly volatile and in such market you have no precise information about any specific ICO or live toke sale. CoinMarketPlus is a trusted platform, where you will get genuine list of the best and top ICOs. The company has a dexterous team of professionals, who rate the ICOs on various parameters like white paper, the team behind the ICOs, the potential of ICOs in the market. Apart from the ICO rating, ICO voting is a new initiative that is started by the CoinMarketPlus; it is the process where users vote their favorite ICO. In this way users get an exact idea that which ICO is worth investing. The rating process of CoinMarketPlus is transparent; our team go through the following process to rate the ICO.
The white paper of the ICO:
White Paper is the core part of ICO initial coin offerings. A professional startup mentions every facts and figures in White Paper. So the expert team...
ORCA solution for instant crypto to euro withdrawals
Want to cash out Ethereum or other cryptocurrencies from an exchange instantly without paying ridiculous fees? ORCA can help you. The passage linking cryptocurrencies together regular finance is being laid. Yesterday ORCA Alliance has presented their technological case for the community during a live event streamed online. Mere 6 seconds. That’s how long it took ORCA to complete a transfer from a cryptocurrency exchange straight to user's bank.
The demonstration was opened by Laurent Bourquin, Chief Operating Officer of ORCA and former investment bank analyst who presented the changing landscape of global finance.
"The whole banking sector is being disrupted <…>. A couple of years ago it had been inconceivable to think that a start-up can enter the closed market of retail and investment banking and take over a part of its market share" - claimed L. Bourquin.
According to him, new IT-based market players are challenging banks and providing cheaper, more efficient services. To intensify the changes further, Open Banking is already making it's way to Europe while other countries are watching closely to jump onboard. Most importantly, cryptocurrencies are capturing people’s attention and have become the most recent trend widely discussed in the...
Everybody Can Take Advantage of the #WorldCup with 1xBit
You don’t need to be a professional bettor to make easy money on the World Cup matches with this promotion from 1xBit!
The 2018 FIFA World Cup that will take place in Russia later this month is the perfect occasion for everyone to celebrate, meet with friends and just enjoy the quality time and thrills provided by this international event.
What if you could do more than just watch the games on a big screen when you’re going out with your friends? What if you could be part of the game and make things a lot more interesting? If the answer is yes then you’re in luck, because 1xBit has prepared a promotion just for you.
Earning money and having fun at the same time? With 1xBit it’s possible! Creating an account takes only a few seconds, and that’s not...
Coupit. ICO Review
Coupit marketplace UI (User-Interface) and UE (User- Experience) are designed in a way that gives significant accessibility and incentives to both the businesses and users registered under the Coupit platform. The platform uses special API’s to enable speed and efficiency in all interactions and transactions made on the platform. Traditional payment methods (e.g., Visa/Master Card) will be an option, with top cryptocurrencies also added in due course. Certain programs, such as the affiliate program and loyalty program, rely on smart contract technology in order to be...
Onasander ICO Review
Onasander fund will turn regular profits, because of our experience, and because of its unique Asset Price Analysis Software called Onasander. Our goal is to execute a very successful ICO, open up an investment fund, and take advantage of the upcoming stock recession, volatility, and price swings, all along benefiting our investors with dividends, and high token valuations. With time, the objective will be to manage wealth for our clients and grow the bank. The climate for opening up an investment fund is perfect. We are living in interesting times. Free money flowing from...